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Category Archives: Customer Experience
Where Current Mobile/Location-Commerce Paradigms fall Short And Why
The future of Mobile Business is in Location Services!! Ahem – now, really!??
As of this writing, barely any context parameters but location have been targeted by technological approaches on an end-user scale.
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Posted in Apple, Business & Economy, Customer Experience, Microsoft, Nokia, Places, Sales & PR, Social Networking
Tagged commuters, context, cooltown, e-commerce, hp, location based services, location commerce, mobile browsing, nokia, poi, public transport, situation, UI, UX
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Beyond all hype: The 3 simple things
to get right with your company’s homepage
The 3 simple things to get right with your company’s homepage Continue reading
Posted in Business & Economy, Customer Experience, Education, Free
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The Grassroots Dilemma, The Return Of Browser Wars And
The Death Of The Plug-In
Please prepare for the most innovative technical changes to online experience since the late nineties, and watch out for those just wanting to cash-in on you for plain eye candy that will likely available to a selected few only anyway. Continue reading
Posted in Business & Economy, Customer Experience, Microsoft, Organisations, Semantic Web & Web 2.0, Technology, Webbrowser
Tagged accessibility, grassroots, HTML5, mobile browsing, plug-ins, w3, w3c, web standards, webbrowsers, what wg
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Missing the customer — how your brand’s
street cred suffers from poor execution
Case discussion on how the way an advertising message is delivered can actually communicate the opposite of what has been printed in the headlines. Continue reading
Posted in Business & Economy, Companies, Customer Experience, Europe, Frankfurt am Main, Places
Tagged advertising, airport advertising, brand, branded experience, credibility, Customer Experience, initiative, insurance, street cred, Zurich
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