Category Archives: Checkout

Checkout Re-Visited: Step 4
"Your Payment Details, Please."

This is about nothing less but an upcoming revolution in payment services. Think of it as the online equivalent of traditional letters of credit or guarateed cheques – but with new players on board. The risks of pre-payment are being shared equally in favour of a trustworthy business outcome. That said, pre-payment, combined with peer-based guaranteeing and realtime transaction confirmations is going to be a major driver of how trusted online payment is going to work tomorrow. Technology enabled, simple citizen-to-citizen services to be potentially more appealing to customers than the corporation-owned “walled gardens”, may be an insight, which could turn out to be hard to reverse. Continue reading

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Checkout Re-Visited: Step 3 — Entering Your Shipping Information

An example for how deploying the concepts of ‘cooperative logistics’ for short range to-your-door distribution in other parts of the world may spur entirely new business concepts (probably riding on the current growing demand for customized goods with its often numerous ‘long tail’-biz actors) while empowering the more traditional models with better service at their endpoints. Continue reading

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A Checkout Re-Visited: The Basket (Step 1)

Humans obviously continue to love the evolution-proven collecting experience they get when adding their very own choice of items, probably tracked down on some remote website, into an equally non-material basket or cart.

Using more elaborate technology like semantic XML descriptions or web services instead, buying with your own virtual basket is going to be much more pleasant than anything you have ever experienced in an online shop by now. Continue reading

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Re-Thinking Checkout: As for Conversion We p(r)ay…

changing the checkout paradigm towards higher conversion plus better usability and higher security – for all participants Continue reading

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