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Category Archives: Education
Beyond all hype: The 3 simple things
to get right with your company’s homepage
The 3 simple things to get right with your company’s homepage Continue reading
Posted in Business & Economy, Customer Experience, Education, Free
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In Defense of AIDA (and other 1@1 concepts…)
Shouldn’t we finally put this formular to rest in our history books as a 19th/20ieth century legacy item? Hm. Not so fast… Continue reading
Posted in Business & Economy, Education, Sales & PR
Tagged A.I.D.A., AIDA, crafting, hard-selling, hardselling, one on one, pitchpage, product description, rhetoric, sales
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Hamburg and the Semantic Web Paradigms
While the talk by a Adobe representative’s talk on XMP did not exceed much what can be found on their respective websites, Hans-Peter Schnurr, CEO of Ontoprise GmbH, brought in not just some very insightful experiments with the audience, but also impressive case studies showcasing their Service Resolution Management software, a structured and centralized repository of technical repair information to help companies fulfilling contracts all over the world learn from mistakes. Continue reading
Posted in Business & Economy, Customer Experience, Education, Europe, Events, Germany, Hamburg, Places, Technology
Tagged Das semantische Netz in der Praxis, IT-Medien-Hamburg, KWB e.V., ontoprise, practical semantic web, Service Digitale Arbeit, Web 3.0
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Fascinating Insights from the First Ontologist Workshop at Max-Planck-Institute Leipzig
Something extremely re-assuring I am taking away from this two day event, is not only the obvious development progress in the ontology sector, but also the fact, that even the most renowned experts in the field struggle with the very same technical insufficiencies as we do, when designing new data models for our SemaWorx application base. Continue reading
Posted in Education, Europe, Events, Free, Germany, Leipzig, Places, Regional: Saxony, Semantic Web & Web 2.0, SemaWorx: Started-Up, Social Networking, Technology
Tagged Max-Planck-Institute of Evolutionary Anthropology, OBML Workgroup, Ontologies in Biomedicine und Life Sciences, University of Leipzig
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Book Review: Never Eat Alone — with Keith Ferrazzi
It has to be said, that Ferrazzi knows the art of pulling together the right people inside out and that his single chapter of tips on running successful dinner parties probably makes up for more substance than some entire magazines devoted to solely that topic. Though some of Ferrazzi’s advice may need some adjustment to your particular cultural environment, but following his guidelines building your own brand by neither giving in to hubris, nor getting boring, will inevitably allow you to get along with other people more joy- and success-fully in your own life. Continue reading
Posted in Americas, Books, Business & Economy, Customer Experience, Eating Out, Education, Events, Free, Junior Chamber International (JCI), Keith Ferrazzi, Organisations, People, Places, Sales & PR, Semantic Web & Web 2.0, Social Networking, Start-Up, TED Conference, USA, Wirtschaftsjunioren
Tagged book review, business networks, Keith Ferrazzi, networking events, never eat alone, Success, successful dinner party
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