Category Archives: Places

Where Current Mobile/Location-Commerce Paradigms fall Short And Why

Posted on 26. March 2013 by Bardo N. Nelgen

The future of Mobile Business is in Location Services!! Ahem – now, really!??

As of this writing, barely any context parameters but location have been targeted by technological approaches on an end-user scale.
Continue reading →

Posted in Apple, Business & Economy, Customer Experience, Microsoft, Nokia, Places, Sales & PR, Social Networking | Tagged , , , , , , , , , , , , , | Comments Off

Missing the customer — how your brand’s
street cred suffers from poor execution

Posted on 12. July 2011 by Bardo N. Nelgen

Case discussion on how the way an advertising message is delivered can actually communicate the opposite of what has been printed in the headlines. Continue reading →

Posted in Business & Economy, Companies, Customer Experience, Europe, Frankfurt am Main, Places | Tagged , , , , , , , , , | Comments Off

Working @ Starbucks — the other way…

Posted on 30. December 2010 by Bardo N. Nelgen

Even though Starbucks management by now may as well not have fully gotten the actual business potential coming with providing public co-working space — their prospects definitely have. Continue reading →

Posted in Business & Economy, Customer Experience, Eating Out, Europe, Germany, Leipzig, Places, Regional: Saxony, Self-Service | Tagged , , , , , , | Comments Off

The Semantic Web is Meaning Less
(at least to search engines…)

Posted on 20. July 2010 by Bardo N. Nelgen

I’ll dare to offer semantically enhanced SEO (‘Suchmaschinenoptimierung’ in German) services, which we create for use with Google’s Universal Search or Yahoo!’s Monkey Business, as fully query-able semantic data endpoints so not not only search robot, but any application willing to use and promote the outcomes will be able to use these in real time. Continue reading →

Posted in Places, Sales & PR, Semantic Web & Web 2.0, SemaWorx: Started-Up, Technology | Tagged , , , , , , | Comments Off

Hamburg and the Semantic Web Paradigms

Posted on 9. December 2009 by Bardo N. Nelgen

While the talk by a Adobe representative’s talk on XMP did not exceed much what can be found on their respective websites, Hans-Peter Schnurr, CEO of Ontoprise GmbH, brought in not just some very insightful experiments with the audience, but also impressive case studies showcasing their Service Resolution Management software, a structured and centralized repository of technical repair information to help companies fulfilling contracts all over the world learn from mistakes. Continue reading →

Posted in Business & Economy, Customer Experience, Education, Europe, Events, Germany, Hamburg, Places, Technology | Tagged , , , , , , | Comments Off